Interview: Marketing Conference Committee External Andres
We asked Andres de la Cruz Lobaton, a 20-year-old business student, what it is like to be a committee member of the Marketing Conference.
What was your position in the Marketing Conference Committee and what did this entail?
I fulfilled the position of External Relations Coordinator, so together with the other external, I was mainly responsible for the whole acquisition process. And I have to say, this was really fun and interesting process in which I learned a lot. You are the contact person for the participating companies from the beginning until after the event.
How did you decide that you wanted to join the Marketing Conference Committee?
I joined the Marketing Conference Committee mainly because I wanted to develop my sales skills and wanted to learn how to be more professional. Besides this, before this committee, I wasn’t really a team player at all. I wanted to do anything by myself, so before I joined I struggled really hard with this. The Marketing Conference Committee was the best opportunity to gain experience in all the fields I was lacking in and develop skills that I didn’t know I could develop.
What did you learn from this experience?
Above all, I learned how to communicate best. I am still not the best in this, but I had to communicate with so many different people such as other committee members, the board, the companies, etc. This was really hard for me since I did everything on my own before I joined the Marketing Conference Committee. But a miracle happened and I developed a way to communicate properly with everyone.
What was the biggest challenge you faced?
The biggest challenge I faced was the acquisition period during the summer time. The contacts within the companies were gone for the summer, so it was hard to reach them. Also, most the committee members went on a summer holiday. This made the communication within the committee a bit harder. Luckily, we still managed to acquire a lot of companies.
What did you enjoy the most?
The day itself was the thing I enjoyed most. I remember standing outside of the Theil-building waiting for one of the speakers to arrive and looking back to months ago when I didn’t know any of my committee members yet and couldn’t imagine how the day would look like. And this made me feel really proud of what my committee had achieved.
What tips do you have for someone considering applying for Marketing Conference Committee?
Just do it! Don’t think about your best skills, but about the skills you are lacking, because those skills are going to be developed in the process. Above all don’t be afraid to fail, because you will learn the most from failure.
Is there anything else you'd like to add?
Enjoy the committee and have a great time with your committee members, these are the most valuable things after all. Don’t be too serious and have fun. If you have any more questions about this position, just hit me up and I will tell you all about it!